Our Approach

Longren & Parks offers an alternative to the traditional advertising agency.

We don’t charge by the nano-second and we aren’t preparing for the next ad awards show.  Instead, we specialize on the important issues facing your marcom program such as:

  • Who is the audience for your catalog or website?
  • Are you addressing the divergent needs of engineers, specifiers, and the ultimate decision-makers?
  • Do you print literature or drive traffic to your website where literature can be downloaded? Do users need to register to access your data?
  • If I were a customer or prospect, can I quickly find what I’m looking for?
  • How is a salesperson going to use your material?

At Longren & Parks, we understand our clients’ marketing concerns — about customers, prospects, products, deadlines and budget constraints.We help make the comprehensive communications program emphasize a coordinated marketing plan, then we help get it done and track the results.

Your success is the measure of our success.

Think of Longren & Parks as Members of Your Marketing Staff

We provide a wide variety of marketing, sales, advertising management, operation management, and sales management services.

We offer ideas, assistance and operational oversight on a wide spectrum of marketing service programs.

  • Strategic marketing – vertical market or targeted product marketing campaigns
  • Lead management programs – generation, qualification & tracking
  • Public relations — planning and scheduling, writing, creating graphics, distributing, placing articles, working with editors to maximize editorial opportunities
  • Seminar selling –product, application-specific seminars for hands-on training to promote brand preference
  • Regional, national, international sales meeting event – planning, promotion, visual presentation
  • Prospect account identification programs – targeted key account sales campaigns
  • Marketing segmentation – selecting target markets, promotional programs
  • Administrative – assistance with budgeting, planning, reporting

Have Questions? Give us a call: 612-961-4559